FAQ

We help brands tap into the gaming community via gaming press, thought leaders (aka Influencers), and more mainstream media buying, like display ads and paid social, across a variety of digital and social media channels.

While we’re known for helping gaming publishers and developers across the globe, more and more non-gaming brands wanted to tap into the gaming community. That’s we define the types of brands we work with in two ways: 
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Gaming publishers and developers of all sizes: from established studios like Rovio and  to Indie Studios like NeXT Studios and Super.com.
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Non-Gaming Brands in the following categories: consumer electronics (Samsung), technology (Nord VPN), and entertainment (Sony Pictures Entertainment).

We offer brands the choice to pay on either a project basis or monthly retainer. At Cloutboost, we understand some brands need flexibility. That’s why we work with them to offer services that fit within their desired budget. Additionally, we do have a minimum budget of $5,000.

With Cloutboost, brands have access to more than 500,000 active, global gaming influencers across YouTube and Twitch through our database. 
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And while we can connect you to some of the biggest mid- and micro-influencers  through our network, we never limit a Brand’s choice. Should a Brand decide to go out of network, our proprietary software and recruiting algorithm still guarantee a very high conversion rate.

We use prediction algorithms and proven pricing models to negotiate the best deals and mitigate campaign risks. We are transparent about where we stand in the negotiation process with the influencer to save brands from unpleasant surprises. Our four pricing models are as follows: 

PAY PER POST (FLAT FEE): You can pay a flat fee for a single post or a series of posts that’s calculated based on a combination of various factors, including predicted engagement numbers. 
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PAY PER VIEW (CPV): You can pay based on the number of views a sponsored post gets.
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MIXED MODEL (FLAT FEE + CPV): You can make a guaranteed payment for a minimum number of views plus a CPV-based fee for additional views (with a cap).
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SPONSORSHIP PACKAGE: You can pay a “sell-in” price for the integrated short-term or long-term sponsorship, including cross-platform branding, giveaways, ad insertions, and social media shout outs.

We create customized monthly reports based on what’s measurably most important to achieving your goals. We use a variety of tools, and look at everything from Google Analytics to media results (e.g., CoverageBook) to social media analytics.

No. Simply put, we work on acquiring earned media, as that uniquely helps establish brand credibility.

We offer paid advertising campaign management across: a variety of social media and search engine platforms, including Facebook, Instagram and Google. We also work with ad networks focused on gaming audience.