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The gaming sector is projected to reach nearly $268.8 billion by 2025, reflecting its rapid growth and the increasing number of professional online players and their followers. Today, numerous VOD and streaming platforms host millions of viewers who watch gaming content daily, providing a fertile ground for influencers to thrive.
Gaming influencers are content creators who specialize in producing and sharing video game-related content on platforms like YouTube, Twitch, and other social media. These influencers, ranging from professional gamers to casual players, have built strong communities around their content and wield significant influence over their dedicated fan bases. They share gameplay, reviews, tutorials, and live streams, captivating audiences with their expertise and charisma.
YouTube, being the second most popular platform for influencer marketing, plays a crucial role in this ecosystem. Gaming and “non-endemic” brands are collaborating with top gaming influencers to promote their games to wider audiences and generate substantial digital revenue. By collaborating with gaming influencers for sponsored content, product placements, and promotional campaigns, these brands leverage influencers to engage a broad audience of gamers and enthusiasts.
We have compiled a list of the top 25 gaming influencers for 2024. Whether you are a gaming publisher planning to launch your new game or a non-gaming brand trying to tap into the global gaming audience, our list of top gaming influencers is an essential resource to guide your efforts.
Mark Edward Fischbach (born June 28, 1989), known online as Markiplier, is an American YouTuber, actor, and filmmaker. He primarily uploads Let's Play videos and is renowned for his content featuring indie horror games. After joining YouTube in 2012, Fischbach gained popularity with Let's Plays of Amnesia: The Dark Descent (2010) and the Five Nights at Freddy's series. As of March 2024, his YouTube channel boasts over 36 million subscribers, making him one of the most popular gaming YouTubers on the platform. In 2022, Forbes listed him as the third highest-paid content creator on YouTube. He has won four Streamy Awards and a Golden Joystick Award for "Best Streamer/Broadcaster.
Real Name
Mark Edward Fischbach
Favorite Games
Variety
Age
34
Creation data
5/26/2012
Country
United States
Channels
A YouTube content creator and gaming personality known for publishing gameplay from Garena Free Fire, Call of Duty, Grand Theft Auto, and more, he has amassed over 42 million subscribers on his self-titled channel. He made his YouTube debut in 2018 with the video "Free Fire: EPIC WIN! Total 24 Kills SQUAD Match Best Highlights Gameplay." One of his most popular videos, "Ajjubhai94 vs Amitbhai (Desi Gamer) Best Clash Battle Who will Win - Garena Free Fire," has garnered more than 27 million views. Born in India, his YouTube channel also features streaming clips from the game Valorant
Real Name
Ajju Bhai
Favorite Games
Free Fire, CoD, GTA
Age
26
Creation data
10/9/2018
Country
India
Channels
Seán William McLoughlin (born 7 February 1990), known as jacksepticeye, is an Irish YouTuber focused on gaming and vlogs. As of March 2024, his YouTube channel has 16.6 billion views and 30.6 million subscribers, making it the second most-subscribed Irish channel on YouTube. Raised in Cloghan, County Offaly, Ireland, he began uploading videos in December 2012, quickly reaching one million subscribers in 2014 and ten million by 2016. Jack's main focus has been on gameplays across various genres, from indie to horror to upcoming releases. He occasionally created vlogs and sketch comedy but has recently shifted his focus to memes and reaction videos.
Real Name
Seán William McLoughlin
Favorite Games
Variety
Age
34
Creation data
2/24/2007
Country
Ireland
Channels
Daniel Robert Middleton (born 8 November 1991), known professionally as DanTDM (formerly TheDiamondMinecart), is an English YouTuber and author famous for his video game commentaries. His content spans various games, including Minecraft, Roblox, Pokémon, and Sonic the Hedgehog, among others. His channel is one of the top YouTube channels in the United Kingdom, and in July 2015, he was listed as one of the world's most popular YouTubers by viewership.Middleton has won several Kids' Choice Awards and set Guinness World Records for his gaming and presenting. In 2017, he topped Forbes' list of Highest-Paid YouTube Stars, earning £12.2 million (approximately $16.5 million) in one year.
Real Name
Daniel Robert Middleton
Favorite Games
Minecraft, FNAF
Age
32
Creation data
7/14/2012
Country
United Kingdom
Channels
LankyBox is a YouTube channel created by comedians Justin Kroma and Adam McArthur, known collectively as "The Zero Budget Guys." The channel stands out for its innovative and entertaining content, including low-budget music videos, video game content, and comedy skits. With over 8 million subscribers and 500 million monthly viewers, LankyBox has garnered a massive following thanks to its family-friendly humor and variety of content. The channel became particularly popular with their "K-POP WITH ZERO BUDGET!" series of viral videos. Additionally, LankyBox is well-known for their Roblox and gaming videos, featuring crazy gaming sessions, insane animations, and more.
Real Name
Justin Kroma, Adam McArthur
Favorite Games
Roblox
Age
27, 29
Creation data
7/30/2016
Country
United States
Channels
Evan Fong (born May 31, 1992), known online as VanossGaming (or simply Vanoss), is a Canadian YouTuber, music producer, and DJ. As one of the most popular gaming personalities on YouTube, his content primarily consists of montage-style videos featuring him and other creators playing various video games such as Grand Theft Auto V, Garry's Mod, and Call of Duty titles, especially Black Ops II. Fong's contributions to the gaming and entertainment industries have earned him significant recognition. He was nominated for "Trending Gamer" at The Game Awards in 2014 and for best in "Gaming" at the 8th and 12th Shorty Awards. As of January 30, 2024, his YouTube channel boasts over 25.9 million subscribers and 15.8 billion views.
Real Name
Evan Fong
Favorite Games
Variety
Age
32
Creation data
9/15/2011
Country
Canada
Channels
Richard Tyler Blevins (born June 5, 1991), better known as Ninja, is an American online streamer, YouTuber, and professional gamer. He began his streaming career with competitive play in Halo 3 and gained fame when he started playing Fortnite Battle Royale in late 2017. Blevins caught mainstream media attention in March 2018 when he streamed Fortnite with Drake, Travis Scott, and JuJu Smith-Schuster, breaking a peak viewer count record on Twitch. As of March 2024, Blevins has over 19 million followers on his Twitch channel, making it the most-followed channel on the platform. Although he no longer reaches the peak concurrent viewer numbers he did during the height of Fortnite's popularity in 2018, he remains a top earner, making $12.5 million annually.
Real Name
Richard Tyler Blevins
Favorite Games
Fortnite
Age
33
Creation data
11/11/2011
Country
United States
Channels
Ian Marcus Stapleton, known online as Ssundee, is an enormously popular YouTuber with more than 23 million subscribers on his channel. Born on December 2, 1987, in the United States, Ssundee is known for his engaging content featuring games like Fortnite, Minecraft, and Among Us. He began his YouTube career in 2009 by posting a series titled "Minecraft Cave Adventure" while still serving in the United States Air Force. His military duty ended on February 14, 2013, allowing him to focus fully on his YouTube career. Stapleton's channel has seen tremendous growth over the years, boasting 10.74 billion views and a variety of popular series, including the highly successful "Troll Craft."
Real Name
Ian Marcus Stapleton
Favorite Games
Minecraft, Roblox, Among us
Age
35
Creation data
11/27/2009
Country
United States
Channels
Jelly or Jelly Bay, is an accomplished YouTuber with a channel called Jelly where he uploads comedy gaming videos and vlogs. His main channel has garnered over 23 million subscribers. In September 2018, Vucht posted his channel’s most popular video, “Playing GTA 5 As A POLICE OFFICER!”. This video has amassed 66.7 million views and over a million likes. He also runs a second channel dedicated to GTA5, where he promotes content creators in the YouTube gaming community, and manages other ventures, including his own clothing line. Jelly has been a member of the Robust gaming group. This small group has mainly played games such as Grand Theft Auto V, Golf It, Scrap Mechanic, and Garry’s Mod.
Real Name
Jelle Van Vucht
Favorite Games
Minecraft, Roblox
Age
27
Creation data
5/27/2014
Country
Netherlands
Channels
FGTeeV is an American family gaming YouTube channel renowned for its entertaining gaming videos. The family consists of Vincent ‘Duddy’ Carter, Samantha ‘Moomy’ Ryan, Alexis ‘Lex/Skylander Girl’ Ryan, Michael ‘Skylander Boy’ Ryan, Chase ‘Lightcore Chase’ Ryan, and Shawn ‘Funnel Vision’ Ryan. With over 45 million subscribers and more than 50 billion views, FGTeeV is one of the most popular family gaming YouTube channels in the world. They are particularly notable for being the most-viewed gaming channel, amassing over 20 billion views. FGTeeV stands for "Family Gaming Teams' Extraordinarily Entertaining Videos." The channel's engaging and fun content earned them the Roblox Video of the Year award at the 8th Annual Bloxy Awards.
Real Name
Vincent Carter
Favorite Games
Roblox, Among us
Age
49
Creation data
5/23/2012
Country
United States
Channels
LazarBeam is an Australian YouTuber, professional gamer, and internet personality renowned for his video game commentary, comedic riffs, and memes. His popularity surged when he started posting Fortnite Battle Royale videos in 2018 and Minecraft videos in 2019. As of October 2022, his three YouTube channels have collectively amassed over 24 million subscribers and 8 billion video views, making his main channel the third-most-subscribed and third-most-viewed in Australia.One of his most popular videos involves spending $10,000 on Roblox to demonstrate the pay-to-win mechanics of its game modes, showcasing his entertaining and insightful approach to content creation.
Real Name
Lannan Neville Eacott
Favorite Games
Fortnite, GTA, Roblox
Age
29
Creation data
1/4/2015
Country
Australia
Channels
Jessica Bravura, better known by her online alias Aphmau, is a highly influential YouTuber with 20 million subscribers, credited with popularizing the genre of Minecraft roleplay videos. Aphmau is renowned for her diverse content, particularly her Minecraft roleplays and gaming videos. Her most notable series, MyStreet and Minecraft Diaries, have captivated a wide audience with their engaging storytelling and unique style. Other popular series on her channel include SnipperClips, Minecraft Mini-Games, Human Fall Flat, and various animations. Her ability to create immersive and entertaining content has made her a beloved figure in the gaming community, attracting millions of viewers with her innovative approach to Minecraft and other games.
Real Name
Jessica Bravura
Favorite Games
Minecraft
Age
34
Creation data
8/13/2012
Country
United States
Channels
Created by Matthew Robert Patrick, better known as MatPat, The Game Theorists is a popular YouTube series that dives into theory and analysis of popular video games. The channel boasts over 19 million subscribers and has become a significant presence in the gaming community. The Game Theorists channel is known for its detailed and often absurdly extensive theories, covering a wide range of topics from mainstream games like Minecraft to niche indie titles. MatPat's engaging and in-depth exploration of game lore and fan theories has captivated audiences, earning the series a Streamy Award for Best Writing in 2021. In January 2024, MatPat announced he would pass on his channels to other creators and retire as the host.
Real Name
Matthew Robert Patrick
Favorite Games
Variety
Age
37
Creation data
8/22/2009
Country
United States
Channels
Preston Arsement, widely known by his online aliases TBNRfrags, Preston, PrestonGamez, and PrestonPlayz, is a YouTube gaming phenomenon best known for his engaging content featuring popular games like Fortnite, Minecraft, and Among Us. His Preston channel boasts over 26 million subscribers, while his PrestonPlayz channel has attracted over 15 million subscribers. One of his most notable videos, a prank on his younger half-brother Joshua's Minecraft house, reached 50 million views in January 2019. His dynamic and entertaining content has made him a beloved figure in the gaming community. Forbes placed him as number 17 among the top YouTube creators in 2023, and number 10 on highest-paid YouTube stars in 2022.
Real Name
Preston Arsement
Favorite Games
Minecraft
Age
30
Creation data
3/13/2018
Country
United States
Channels
Félix Lengyel, better known as xQc (formerly xQcOW), is a 27-year-oldCanadian online streamer, who gained fame as a professional Overwatch player before becoming a full-time streamer. With nearly 12 million followers on Twitch, xQc has been a dominant force in the livestreaming world, often attracting tens of thousands of viewers per stream. With his engaging streaming style and a dedicated fan base, xQc has achieved remarkable success on Twitch and YouTube. In June 2023, Lengyel signed a groundbreaking two-year, non-exclusive deal worth $100 million to stream on Kick, further cementing his status as one of the most influential and popular streamers in the gaming community.
Real Name
Félix Lengyel
Favorite Games
Variety
Age
28
Creation data
3/8/2015
Country
Canada
Channels
Michael Grzesiek (born June 2, 1994), better known as Shroud, is a Canadian streamer, YouTuber, and former professional Valorant and Counter-Strike: Global Offensive player. Born in Toronto, Canada, with Polish heritage, Shroud has gained a massive following in the gaming community. He retired from professional CS in 2018 to focus on full-time streaming, a decision that has solidified his position as one of the world’s biggest streamers. Known for his no-nonsense persona and interaction with fans, Shroud has played and streamed a diverse array of games. While he excels in FPS titles like PUBG, Valorant, and CS ,he also enjoys a variety of other games, including World of Warcraft, Apex Legends, and Escape from Tarkov.
Real Name
Michael Grzesiek
Favorite Games
PUBG, Valorant, CS
Age
30
Creation data
12/21/2014
Country
Canada
Channels
Imane Anys, better known by her alias Pokimane (or simply Poki), is a Moroccan-Canadian Twitch streamer, YouTube personality, and gamer. Pokimane is best known for her live streams on Twitch, where she showcases her gaming experiences, particularly with League of Legends and Fortnite. She is the most-followed female streamer on the platform and a co-founder of OfflineTV, an online social entertainment group of content creators. In addition to Twitch, Pokimane runs multiple YouTube channels: Pokimane, Pokimane Too, Pokimane VODS, Poki ASMR, and imane. These channels feature a variety of content, including gaming clips, vlogs, podcasts, and ASMR videos.
Real Name
Imane Anys
Favorite Games
Fortnite, League of Legends
Age
28
Creation data
3/22/2014
Country
Canada
Channels
Turner Tenney, better known as Tfue, is an American online streamer, esports player, and YouTuber renowned for his exceptional Fortnite gameplay. Considered one of the best players in the game, Tfue has won numerous tournaments throughout his career. His talent caught the attention of the popular American esports organization FaZe Clan, which signed him to play Fortnite competitively. Although his stint with FaZe Clan lasted just over a year and ended on bad terms, it significantly boosted his popularity. Tfue remains a significant figure in the streaming community with over 11 million followers on his Tfue Twitch channel.
Real Name
Turner Tenney
Favorite Games
Fortnite
Age
26
Creation data
11/17/2020
Country
United States
Channels
Thomas Jefferson "Chance" Morris IV, known professionally as Sodapoppin, is an American Twitch streamer and YouTuber. Sodapoppin's content features a variety of games, including Grand Theft Auto and World of Warcraft. Morris began his streaming career with World of Warcraft on Xfire before moving to Twitch, where he quickly became one of the platform's most viewed streamers. Beyond gaming, he co-owned the Canadian eSports company Northern Gaming, which was acquired by NRG eSports, a company partially owned by Shaquille O’Neal and Alex Rodriguez. Though he initially focused on World of Warcraft, he has since become a variety streamer, playing games like Maelstrom, Overwatch, and Just Dance 2017.
Real Name
Thomas Jefferson "Chance" Morris IV
Favorite Games
World of Warcraft
Age
30
Creation data
4/10/2012
Country
United States
Channels
Thomas Simons, better known as TommyInnit, is a renowned British YouTuber and Twitch streamer who has gained massive popularity for his Minecraft gameplay and mods. His engaging content and vibrant personality have earned him a loyal following, helping him surpass one billion views on YouTube at just 17 years old. He holds two Guinness World Records for the most-followed Minecraft channel on Twitch and the most-watched Minecraft stream. Recently, TommyInnit became an ambassador for Sarcoma UK, pledging his support to the charity following the passing of his friend and fellow YouTuber, Technoblade.
Real Name
Thomas Michael Simons
Favorite Games
Minecraft
Age
20
Creation data
12/24/2015
Country
Great Britain
Channels
Ali Hassan, better known online as SypherPK, is an American Twitch streamer, YouTuber, and professional gamer. His educational Fortnite commentary videos, known as the "How to Win" series, have garnered him a substantial following and solidified his reputation as a skilled player and informative content creator. SypherPK's content spans multiple channels, including SypherPK, More SypherPK, Sypher Plays, and his IRL channel for his dogs. He is also known for his engaging reaction videos and workout streams, showcasing his commitment to maintaining a healthy lifestyle. With numerous sponsorships, including partnerships with ROCCAT and JBL, SypherPK remains a prominent and influential content creator in the gaming world.
Real Name
Ali Hassan
Favorite Games
Fortnite
Age
28
Creation data
Country
United States
Channels
Kai Carlo Cenat III, known professionally as Kai Cenat, is a prominent social media personality, Twitch streamer, and YouTuber. His rapid rise to fame on Twitch started in 2021, with his dynamic gaming streams and reactions to viral pop culture phenomena capturing the attention of millions. One of Cenat's most notable achievements is his record-breaking 30-day "subathon" in early 2023, where he livestreamed uninterrupted around the clock to encourage subscriptions, amassing over 300,000 paying viewers at its peak. His success in this endeavor earned him the title of the most-subscribed user on Twitch. He has been recognized with multiple awards, including "Streamer of the Year" at both the 2022 and 2023 Streamy Awards.
Real Name
Kai Carlo Cenat III
Favorite Games
Variety
Age
22
Creation data
2/21/2021
Country
United States
Channels
Nick "NICKMERCS" Kolcheff is a competitive streamer renowned for his association with FaZe Clan and his impressive achievements in the gaming world. Notably, he has set several world records in Fortnite, competing in tournaments globally using a controller instead of the more common mouse and keyboard setup. A former MLG National Champion, Nick now primarily streams competitive shooters on his Twitch channel, where he has amassed over 6 million followers. He also uploads new gameplay videos daily on his YouTube channel, which boasts over 4 million subscribers. His excellence in streaming was recognized with the top Live Streamer award at the 2020 Streamy Awards.
Real Name
Nick Kolcheff
Favorite Games
Variety
Age
33
Creation data
12/4/2011
Country
United States
Channels
Jaryd Russell Lazar, better known as summit1g, is an American Twitch streamer and former professional Counter-Strike: Global Offensive player. After retiring from competitive esports, Lazar became a well-known streamer on Twitch by streaming CS and WarZ. He streams a variety of video games, such as Escape from Tarkov, Grand Theft Auto V, Sea of Thieves, Overwatch, DayZ, iRacing, Foxhole, Hearthstone, and Rust. Summit1g has achieved notable milestones in his streaming career, including a world record in the "Hardcore" category of Max Payne 3, which he set live on Twitch in July 2021. In 2023, he and EsfandTV were invited by One Championship to stream their first MMA event held in the USA.
Real Name
Jaryd Russell Lazar
Favorite Games
Variety
Age
37
Creation data
1/17/2013
Country
United States
Channels
Tiffany Garcia, better known as iHasCupquake, is a gamer who rose to internet fame through her Minecraft videos. Her iHasCupquake YouTube channel boasts over 6 million subscribers, and she also runs Tiffyquake and WeAreMishMish channels, where she shares a variety of content. This includes horror games, cute games, DIY projects, game-inspired baking videos, digital art, crafting, fashion, makeup, original song creations, and reacting to funny TikToks. Garcia enjoys many games with her husband, Mario, and it’s evident that the two love spending time with one another. They’re often seen playing games together on the channel.
Real Name
Tiffany Garcia
Favorite Games
Minecraft, Variety
Age
36
Creation data
8/19/2010
Country
United States
Channels