Top 10 Tools for YouTube Influencers to Grow Their Audience
With over 50 million videos uploaded every month, competition on the digital platform is cutthroat. YouTubers and brands need comprehensive tools to help optimize their YouTube marketing effort and ensure audience growth. There are many software solutions like free video editors, browser extensions, analytics instruments, and other helpful tools that influencers can benefit from.
In this article, we share with you the list of the ten most awesome tools that can hasten an influencer’s growth and audience development.
Tubebuddy is a free browser extension that integrates with YouTube to allow YouTubers to run their channels with much ease. Unlike other products that require creators to leave YouTube to access their functionality, Tubebuddy’s toolkit’s features load within Youtube’s interface. The browser effectively helps YouTubers to manage, optimize and quickly grow their YouTube channels.
TubeBuddy offers a set of powerful content management and publishing tools, right in line with the regular YouTube experience. They offer a free service level, and those publishing content regularly and in large quantities to YouTube will gain the most from using it. The meat and potatoes of the TubeBuddy tool lie within its ability to bulk manage cards and annotations. The features of TubeBuddy extend beyond cards and annotations with tools related to SEO optimization, channel rank tracking and various reporting and promotion abilities.
2. Tubular Labs
Tubular Labs App is a platform that helps Youtubers to better understand their audiences and competition. The app tracks over 2.5 billion videos and analyzes the viewing habits of more than 400 million consumers across more than 30 platforms. With such information, Youtubers can come up with winning online video strategies that optimize their channels resulting in increasing viewer numbers.
The Tubular app enables the user to identify the fans who are commenting and sorts them by the level of their engagement. You also get to determine the influencers amongst your fans. It gives you the opportunity of engaging them and growing your brand in the process.
Tubular will also give you an insight of when your fans tune in. That way, you can know the appropriate time to target for releasing the videos – when your fans are tuned.
VidIQ has the necessary tools to help YouTube influencers to ignite their fanbase and grow their views and subscribers. Content strategists from vidIQ work with YouTubers to develop a winning programming and content strategy with regular channel audits to achieve the YouTube influencers marketing goals.
The VidIQ Vision app will help you make your channel better by letting you know what’s working on Youtube and what’s not.
The HootSuite app will among other things monitor and respond to every mention of your Youtube videos on Twitter, optimize and increase your volume of tags, and discover how your YouTube videos are shared on Facebook and Twitter. The HootSuite app will also streamline your social media and video marketing with the use of specialized tools thus saving you time.
grinapps.com is a portal that helps YouTubers to grow their fan base fast. The Grin platform connects influencers with other content creators on YouTube and many other platforms. The user has an option to pay for simple shout outs or pay more for video collaborations, editing assistance, audio production and video critique.
The Grin platform provides an opportunity for content creators to buy and sell shout outs, partnerships, guest posts among other services. They also run a creators blog that provides helpful and informative content that aims at helping influencers to grow their following base.
Grin helps YouTubers to make more money by promoting smaller influencers in their niche while the YouTuber maintains 100% control over the detail.
How does it work?
The Grin platform has thousands of influencers with an engaged and loyal following. All you need to do is browse and identify the most influential in your niche.
You hire the best influencer in your niche. When the influencer mentions you or gives you a shout out, you reach the influencers fans organically. The cross promotion is an easier way to grow organically.
5. Social Bluebook
The Social Bluebook is a platform that helps influencers to know their worth. It calculates a suggested value for all your social media platforms from YouTube, Facebook, Instagram, Twitter and Vine accounts. Social Bluebook now supports blogs (as long as it’s hooked up to Google analytics) as one of the platforms they provide valuations for. Also, a new feature “Public Profiles” has been launched recently. This feature allows creators to develop a page with a description about themselves, an aggregate of all their social media platform stats, and examples of their content for brands to see.
How does it work?
- Add all your social platforms. Join and add all your social media platforms to Social Bluebook
- Find your value. The socialBlueBook will calculate and provide a suggested price that considers among other things, your reach, viewership, engagement, genre and demographic of your profile.
- Send a quote. You can select the social platforms you wish to use to send a verified quote to your desired brand.
Gleam.io is a platform that provides influencers with marketing apps designed to help grow their businesses.
Influencers can manage all their campaigns under one simple dashboard. Gleam is user-friendly and ideal for both small and large channels. Gleam integrates with Facebook, Twitter, Instagram, Pinterest, Google Plus, Eventbrite, SoundCloud, Twitch, Tumblr, YouTube, and Vimeo.
Among the apps available to the users are:
- Competitions – you can create unique and fabulous competitions on your website.
- Capture – you get rule-based email capture forms that integrate with your email provider.
- Visual Galleries- Enables you to build a responsive user-driven social media galleries.
- Rewards- allow users to unlock rewards by completing some predefined actions.
Youkre8 was formed by two long time Influencers Kukuris and Brown. Being influencers themselves with large communities, they have come up with a fantastic solution of how to organically grow your social media campaigns.
How does it work?
Youkre8 employs a method called ‘pinging’ where they engage and interact with targeted users to grow your ping. They like and follow one user at a time. Youkre8 engages the user for a short period to avoid coming off as spam and then move on to another user.
Youkre8 team works with YouTube influencers to grow the Youtubers multi –platform brand. They have the expertise and knowledge to grow your brand across each and every social media platform.
Youkre8 charges a service fee of $100 per month. Youkre8 runs a referral program where you give your friends 10% off all products at Youkre8 external services and get rewarded with $20.
Fanbridge avails to users excellent tools for viewer development and retention. Fanbridge is certified by YouTube and is a member of Google Engagement Solutions Developer Program.
Fanbridge will help YouTubers:
- Increase subscriber growth through Video Gating.
- Compose and schedule announcements to subscribers.
- Bring viewers back – viewers get informed of new content.
- Turn video news into new fan emails and prompt fans to watch the whole video.
- Reply to fan questions with video answers.
- Automatically track incremental view time driven by Fanbridge’s marketing activities.
- Convert traffic into fan list signups.
9. Design Wizard
10. Social Blade
The Social Blade is a statistics tracking website that affords YouTubers the ability to see, measure and monitor their channels growth simultaneously across multi social media platforms ranging from YouTube, Twitch, and Instagram.
Social Blade compiles comprehensive data from YouTube, Twitch, and Instagram which it uses to track progress and growth. The platform provides statistical information relating to estimated earnings and future projections by way of easy to understand numerical data and graphs.
Social Blade tracks over 8 million YouTube channels, more than 1 million Twitch channels, and over a million Instagram accounts and has an extensive reach of over 2 million unique visitors every month.
Influencers who take advantage of the above-listed tools will be able to get ahead in the game by building winning strategies for creating and promoting their YouTube content.